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Keeta, the international subsidiary of Meituan—the global delivery giant—is on a mission to revolutionize food and consumer product delivery worldwide. With our core belief: ＂We help people eat better, live better,＂ we're taking innovation to the global stage! 崗位職責(zé) 1.Develop communication content related to platform strategies, refine complex and professional ＂corporate language＂ into concise, clear, and relatable content (e.g., short videos, stories, graphics, FAQs) that is easy for frontline employees to understand and accept. 2.Formulate communication strategies based on customer needs and public opinion environments, selecting the most suitable channels to reach target audiences (including internal employees and merchants) to build integrated internal and external communication momentum. 3.Monitor and guide internal public opinion by analyzing employee feedback, emotions, and trending topics, identifying potential risks, and collaborating with Strategy, Frontline, PR, HR, and other teams to develop a library of strategic 4.messages and case studies. Use proactive and soft communication strategies to defuse tensions and guide discussions. 崗位基本需求 1. Develop communication content related to platform strategies, 提煉 (refine) complex and professional ＂corporate language＂ into concise, clear, and relatable content (e.g., short videos, stories, graphics, FAQs) that is easy for frontline employees to understand and accept. 2. Formulate communication strategies based on customer needs and public opinion environments, selecting the most suitable channels to reach target audiences (including internal employees and merchants) to build integrated internal and external communication momentum. 3. Monitor and guide internal public opinion by analyzing employee feedback, emotions, and trending topics, identifying potential risks, and collaborating with Strategy, Frontline, PR, HR, and other teams to develop a library of strategic 4.messages and case studies. Use proactive and soft communication strategies to defuse tensions and guide discussions. 崗位亮點 What Make This Role Exciting: 1.Take ability to plan business processes and product workflows from a holistic perspective. 2.Participate in global business operations management, collaborating with international teams to expand personal global perspective. 3.Capable of undertaking significant business advocacy and operations tasks, with substantial impact and a strong sense of accomplishment.